“Turning to an animal-free diet two years ago, I was confronted with the unpleasant reality that most “vegan” products do not taste very exciting. But I also learned that there were products of terrific gustatory value that “made it” – they were produced with the total avoidance of animal components or resources.
Our project was born - creating a company doing exactly that -developing and manufacturing delightful food in adherence to our motto: "It goes well without it!" This “it” means using animal materials.
Finally, there was a second driving force - most food manufacturers do not make the best out of their ingredients. So you can be assured that if we use a pepper, a mushroom, or a bean, we always make the best out of it. Promised!”
Viktor Ruzicka / Founder and CEO